FACTORY 311 Launches Made2Create Clothing line
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Monday, July 29th, 2013
This is a very exciting time for us all here at FACTORY311 as we announce the launch of our first ever AW13 collection out in stores and online in October. The Made2Create clothing line has been designed for creative’s within the industry – showcasing their casual style and creative talent.
The collection is made up of both men’s and women’s apparel and accessories including varsity jackets, 5 piece flat caps, bridle leather backpacks and a silk printed scarf. With a dark colour palette and a fusion of fabrics, each piece within the collection is perfect to complete and style any outfit. The scorpion is repeatedly recognised throughout the campaign, also featuring on the printed silk scarf and lining of the jackets. With these scorpion influences it makes it very fitting for the October launch.
The formation of the collection started with our very own talented creative director, Nick Hardy together with Tom Mac, freelance Graphic Designer who conceptualised a vision, brand and identity that is Made2Create, promoting the lifestyles lead by creatives.
With FACTORY311 at the core, the talented Tamzin Lillywhite joined the team to design and produce the collection, with branding and creative direction by Tom Mac. The package was completed with amazing campaign shots by Nikolay Biryukov!
To see the full campaign go and grab your copy of Computer Arts Collection featuring our 48 page spread. OUT NOW
Tell us what you think on Twitter and Facebok using the #Made2Create tag or tweet us at @FACTORY311