FASHION AGAINST AIDS
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Thursday, June 2nd, 2011
2011 brings the collaboration between Fashion Against AIDS, H&M and Designers Against AIDS and we at Factory311 are loving the new unisex designs. The celebrity campaign is supported by the likes of Penn Bagdley, Keri Hilson, Akon, Sky Ferreira, Selma Blair and many more. Launched 26th April this year the collection is currently available with 25% of sales donated to the charity Designers Against AIDS (DAA) and various other international HIV/AIDS prevention projects.
“Artists are an essential part of our campaigns, as they are role models for so many young people. Celebrities help to spread the message by speaking out about HIV/AIDS prevention. We’re asking them to help spread the safe sex message on social media: Twitter, Facebook, their own websites and at their concerts too.” Ninette Murk, founder and creative director, DAA.
DAA will always have the support of Factory311 now and in the future.