RED BULL : Art of Motion
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FACTORY311 were asked to shoot ‘parkour’ free runners in action as part of Red Bull’s Art of Motion campaign, with attracted thousands to the South Bank event.
As part of the competition, runners had just 80 seconds to freestyle across the course and impress both judges and the large gathering drawn to the free event.
We worked with Ryan Doyle, one of the world’s leading free runners, who won the first annual event. The aim of the project was to capture his athletic abilities as he impressively scaled, flipped and climbed over the most challenging urban architectural landscapes with ease.
FACTORY311 provided everything from securing permits for running, shooting and filming and scouting locations to providing all images, post-production retouching and output.